Email Marketing

Helping Australian Ecommerce Businesses Maximise Their Revenue Through Automations and Targeted Campaigns

Step 2 - Strategy Session

Then I'll show you where the gaps are in your current email strategy on a virtual strategy session.

A set of promotional materials featuring the logo and branding for 'Big Eaters'. The central focal point is a box with the logo displayed prominently in orange and yellow against a dark background. Surrounding the box are several flyers or cards with the same logo and contact information repeated, including phone numbers and social media handles.
A set of promotional materials featuring the logo and branding for 'Big Eaters'. The central focal point is a box with the logo displayed prominently in orange and yellow against a dark background. Surrounding the box are several flyers or cards with the same logo and contact information repeated, including phone numbers and social media handles.
Step 1 - Email Audit

The first step to reviewing a brand's email strategy is an email account audit.

A wire wall grid holds several orange sticky notes attached with decorative wooden clips shaped like holiday figures. Each note has handwritten messages related to marketing campaigns such as 'Christmas Social Media Campaign' and 'New Year's Resolutions Campaign'. To the right of the grid, there is a large ceramic cookie jar labeled 'Mrs. Winterbottom's Delicious Traditions Cookies'. The setting appears clean and organized, suggesting a blend of festive planning and homey warmth.
A wire wall grid holds several orange sticky notes attached with decorative wooden clips shaped like holiday figures. Each note has handwritten messages related to marketing campaigns such as 'Christmas Social Media Campaign' and 'New Year's Resolutions Campaign'. To the right of the grid, there is a large ceramic cookie jar labeled 'Mrs. Winterbottom's Delicious Traditions Cookies'. The setting appears clean and organized, suggesting a blend of festive planning and homey warmth.

My Process

How I help eCommerce brands maximise email revenue

A person is using a laptop to browse an online marketplace featuring various digital products or themes. The screen displays a selection of software or website themes with descriptions and prices. The person seems to be in a well-lit room, sitting at a table.
A person is using a laptop to browse an online marketplace featuring various digital products or themes. The screen displays a selection of software or website themes with descriptions and prices. The person seems to be in a well-lit room, sitting at a table.
1 - Email Marketing Audit

Checking everything from campaigns, automations and deliverability

A woman stands beside a whiteboard that serves as a weekly planner, organized with days of the week horizontally and different social media platforms vertically. The board is marked with different colored sticky notes labeled with tasks like 'Culture', 'Funny', 'Fun Fact', 'Diversity', and 'Product'. She uses a pen to make a check mark while looking at the board. The layout is colorful and orderly, indicating a planned schedule for social media marketing.
A woman stands beside a whiteboard that serves as a weekly planner, organized with days of the week horizontally and different social media platforms vertically. The board is marked with different colored sticky notes labeled with tasks like 'Culture', 'Funny', 'Fun Fact', 'Diversity', and 'Product'. She uses a pen to make a check mark while looking at the board. The layout is colorful and orderly, indicating a planned schedule for social media marketing.
2 - Flow Revamp

Revamp all or some flows to follow best principles + ensure all have strong copy.

A person is using a laptop displaying a website for designing custom t-shirts. The hands on the keyboard suggest active engagement, with a slice of chocolate cake on a plate and a cup of coffee nearby. A vase with green leaves adds a touch of nature to the scene. A watch is visible on the person's wrist.
A person is using a laptop displaying a website for designing custom t-shirts. The hands on the keyboard suggest active engagement, with a slice of chocolate cake on a plate and a cup of coffee nearby. A vase with green leaves adds a touch of nature to the scene. A watch is visible on the person's wrist.
3 - Campaign Plan

Create a monthly campaign-send calendar. Strategically planning out sends.

4 - Optimisations

Continue to optimise and grow your brands email marketing channel.